SAFW Trend Report S/S13 – Nature’s Kaleidoscope

Nature’s Kaleidoscope

By Abulele Madasa

Trend Analysis Lecturer – Nicola Cooper

Subtle, sensual, printed and natural, spring/summer 2013 embraces Nature’s Kaleidoscope through the exploration of earth, air, water and fire. This trend features nature as an expression of individuality and identity. Fantasy and reality are merged into a romantic ideal, escaping from social upheaval, violence and rage and into Mother Nature’s warm embrace.

Designer’s explore influences from past experiences, sexuality and identity to create an interactive experience with their audiences. Nature’s Kaleidoscope features intricate, subtle details and embroidery, soft A-line and draped hemlines, lightweight fabric layering, innovative dye and print application, contrasting proportions and textural exploration. This expressive trend softens bold vivid colours, extracting calmer, cooler and warm tones from pearl lilacs, emerald greens, and soft gold and ghost-like white. Nature’s Kaleidoscope is more simplistic and expressed through fabric, colour and print for spring/summer 2013.

Reference List

WGSN (2013), Macro Trends AW14/15 Modern Myth [www]. Available: http//:www.wgsn.com [Accessed: 1/03/2013]

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